Generic CSVs with zero context
You buy a list of "restaurants in Paris." No scores, no gaps, no reason they'd pay you. You're shooting in the dark and wasting your best copy on businesses that already rank #1.
Mercury Leads scores every local business in France by SEO maturity gaps. Filter, export, pitch. New leads every day — zero manual research.
| Business | City | SEO Score | Google Ranking | Missing | Opportunity |
|---|
The problem
You buy a list of "restaurants in Paris." No scores, no gaps, no reason they'd pay you. You're shooting in the dark and wasting your best copy on businesses that already rank #1.
Real-time tools scrape when you ask, get blocked half the time, and still dump raw data on you. You're doing the analysis that should already be done — every single time.
You pitch a roofer who already has a DA 40 site ranking #2. They don't need you. Meanwhile the roofer next door scores 19/100 with 2,400 searches/month — nobody called them.
How it works
Every business is already scored, enriched with email and phone, and ready to export. You filter by SEO score, pick your city and category, and drop the list straight into your cold email sequence.
Features built for SEO agencies
SSL, meta title, H1, robots.txt, sitemap, mobile speed, canonical — every check is run and weighted. Filter businesses by score threshold in seconds.
Every lead is built from maps profiles, review platforms, live search rankings, and job listings. Cross-referenced signals tell you exactly who needs you — and give you the proof to say it.
Every business is matched to its main keyword. See where they rank today, how many searches that keyword gets per month, and exactly what's keeping them off page one.
Find businesses whose customers mention "website," "réserver en ligne," or "contact." That's your pitch angle — their own customers are asking for what you sell.
The database updates every day. New businesses added, scores recalculated. You always have fresh leads — not a stale one-time export gathering dust.
Every lead comes with verified email and phone number where available. Export as many as you want, as often as you want — no credits, no per-lead fees, no paywalls mid-campaign.
Review intelligence
Filter businesses by what their reviewers say. The pitch writes itself.
| Review filter | What it signals | Your pitch angle |
|---|---|---|
| "website" / "réserver en ligne" | Customers want online booking | Sell web redesign or booking integration — their clients are already asking |
| "attente" / "pas de réponse" | Poor communication, digitally passive owner | Easy sell: they're losing customers right now and they know it |
| Owner response rate < 20% | Digitally disengaged — GMB neglected | GMB management + SEO package — they haven't touched their profile in months |
| Negative sentiment trending up | Reputation is actively deteriorating | Urgent need — frame it as reputation rescue, not upsell |
| Review velocity declining | Losing customers month over month | Combine with low SEO score: they're invisible AND losing ground |
Pricing
Yearly billing. No per-lead fees. Cancel anytime.
For freelancers and small agencies
For agencies running outreach at scale
White-label, dedicated crawl, SLA
Join the waitlist for early access. We're onboarding French agencies first.